This website/blog is not primarily financially driven. We put it up in 2008 to build a community, offer support for our products, and learn from smart readers.
Regardless, beginning December 1, 2009, the FTC requires bloggers to disclose whenever there could be hidden interests or unspoken biases related to recommendations. So here goes…
First, the obvious: We are entrepreneurs and coaches. Here are most of the start-ups we’ve developed through our company, Salt & Light, Inc.-
Second, the less obvious: Per the FTC rules, if we interview someone and they grab the bill for lunch, we would need to disclose this. Ditto if we use an Amazon link that gets us 8 cents instead of an Amazon link that gets us 0 cents. If someone gives us a comfy t-shirt with a logo and we wear it in a photo, same deal. Disclaimers all over the place. This would be tedious for us and even more tedious for readers. But rules is rules. To cover our butts and preserve your reading experience, please assume that, for every link and product we use, the following all hold true:
Please feel free to use the text and images on this page with proper attribution. There is no reason why each blogger should have to reinvent the wheel.
(Illustrations courtesy of Louis Gray and Jeannine Schafer)
(Text courtesy of Tim Ferris)